Stellar Content-Based Advertising FAIL On BBC News

On February 20, 2010, the BBC posted “Dutch cabinet collapses in dispute over Afghanistan” as the top story on their News homepage. The complicated mechanisms of content-based advertising placement brilliantly selected to display a box for the current Netherlands tourism campaign “Just Be… in Holland“. Ouch.

For some more insight on the background of the Afghan boondoggle, I highly recommend the series by Adam Curtis… also hosted by the Beeb (scroll down a bit if need be).

Sorry, I’m a couple days late on this.

UPDATE: Today’s massive Olympic fuckup involving Sven Kramer cements 2010 as a rough year for the Dutch.

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